Not Another Book Review

Theory is all very well and good, but it's the application that matters. Our guests will share ideas and concepts they've read about in books and how to to apply them to real life.

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6

June 21, 2022 00:20:37
Episode 6: Katie Hart - (Part 1) Understand, communicate and engage your customers with neuromarketing

Episode 6: Katie Hart - (Part 1) Understand, communicate and engage your customers with neuromarketing

Katie Hart is an expert in neuromarketing and helps organisations practically apply neuroscience to understand why people behave the way they do. This is useful for leaders, CI practitioners and CI champions who want to engage others in improvement programmes, as well as marketing professionals and others who want to engage with customers and stakeholders more effectively. In this edition of Not Another Book Review, our guest presenter is Sam Warburton, Design & Content Creator at Ad Esse. This is part 1 of 2 episodes with Katie Hart. To learn more about Katie's work, visit her website.   The Book: Brainfluence by Roger Dooley   ----------- ...

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5

April 22, 2022 00:20:25
Episode 5: Daniel Rowles - Building a digital culture for a successful digital transformation

Episode 5: Daniel Rowles - Building a digital culture for a successful digital transformation

Daniel Rowles is CEO of Target Internet, a digital marketing guru, consultant, and proud author of many books, including the subject of today's podcast, Building Digital Culture. In this special edition of Not Another Book Review, our guest presenter is our very own Sam Warburton, Design & Content Creator at Ad Esse. Our guest is also the author of the concept under discussion. Access resources mentioned in the podcast here: Digital Transformation Audit Stephan Thoma Video   The Book: Building Digital Culture: A practical guide to successful digital transformation Daniel Rowles: Target Internet   -----------   Read the transcript   (00:00) Podcast introduction – Not Another Book Review Rhiannon Gibbs: Hello, and welcome to this fifth edition of Not Another Book Review, the podcast where our guests will share concepts or ideas they have read about in books and their experiences of applying these concepts in real life. Much like our approach to consultancy, theory is all well and good, but it’s the application that matters. Today is a special edition of our podcast. Not only because we have a guest presenter, our very own Sam Warburton, Design & Content Creator here at Ad Esse, but also our guest today is the author of the concept under discussion. Daniel Rowles is CEO of Target Internet, a digital marketing guru, consultant, and proud author of many books, including the subject of today’s podcast, Building Digital Culture. Daniel, thank you so much for joining us today and Sam, over to you.   (00:47) An introduction to the book ...

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4

February 22, 2022 00:13:27
Episode 4: Terry Spillard – Start your day with a habit to elevate your life

Episode 4: Terry Spillard – Start your day with a habit to elevate your life

Terry Spillard is the Assistant Director of Customers at Golding Homes, a housing association providing homes and services across Kent on the East coast of England. Build a habit for focus in the morning to win your day with the 20/20/20 formula. See how Terry has sustainably applied this method from Robin Sharma's book, The 5am Club.   -----------   Read the transcript   (00:00) Podcast introduction – Not Another Book Review Rhiannon Gibbs: Hello, and welcome to this edition of Not Another Book Review, the podcast where our guests will share concepts or ideas they have read about in books and their experiences of applying those concepts in real life. Much like our approach to consultancy, theory is all well and good, but it's the application that matter. Today, I'm joined by Terry Spillard, Assistant Director of Customers at Golding Homes, a housing association providing homes and services across Kent and the Southeast of England. Hi Terry, thank you so much for joining us. So, you've chosen to talk to us about the 20/20/20 formula from the book, The 5AM Club by Robin Sharma.   (0:38) What is the 20/20/20 concept? Rhiannon Gibbs: So, first tell us a little bit more about the book and the 20/20/20 concept. Terry Spillard: Yeah, sure. This is a story of a billionaire, and he is with an artist and entrepreneur. The story itself is a little bit elaborate. It's intriguing so you stick with the book, and it leads you to, a bit of a path around how the billionaire wants to share this success with these two characters. The objective of the book is to rise at 5AM. No surprises there, but this is to focus the mind. At the beginning of the day, there's no distractions, you've ...

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3

June 18, 2021 00:18:57
Episode 3: Helen Moulinos - Managing your tasks effectively

Episode 3: Helen Moulinos - Managing your tasks effectively

Helen Moulinos is the Chief Executive of POhWER, bringing a creative, empathetic & commercial approach to the role. Previously, Helen has held senior positions in the charity and private sectors, and has worked in organisations such as Marie Curie, Age UK and Alzheimer’s Society. As a survivor of the 9/11 attacks in New York, Helen lives with PTSD and hearing impairment, as well as thriving whilst managing lifelong dyslexia and depression. Manage your time and tasks effectively by adapting concepts from Eat That Frog, by Brian Tracy – great if you’re a procrastinator!   --------   Read the transcript   (00:00) Podcast introduction – Not Another Book Review Rhiannon Gibbs: Hello, and welcome to this third edition of Not Another Book Review, the podcast where our guests will share concepts or ideas they have read about in books and their experiences of applying those concepts in real life. Much like our approach to consultancy, theory is all well and good, but it's the application that matters.   (00:17) Guest introduction – Helen Moulinos Rhiannon Gibbs: Today, I'm joined by Helen Moulinos, Chief Executive of POhWER, a charity that provides advocacy, advice and support for people who find it hard to express their views or get the support they need, human rights and entitlements. Helen, thank you so much for joining us. Helen Moulinos: Rhiannon, thank you for having me.   (00:36) – Eat that frog: doing the toughest task at the start of the day Rhiannon Gibbs: So, you've chosen to talk to us about the concept, ‘eat that frog’ outlined in a book by the same name by Brian Tracy. And for those of you who may not be familiar with the term ‘eat that frog’, as Helen and I were both completely oblivious to it ...

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2

June 04, 2021 00:18:56
Episode 2: Isabel Varey - Sharing feedback effectively to build relationships

Episode 2: Isabel Varey - Sharing feedback effectively to build relationships

Isabel Varey is the Customer Experience Director at Stonewater Housing, founding member & Co-Chair of Women in Social Housing East, and Chair of the Chartered Institute of Housing (East region). Build relationships by delivering effective feedback to your colleagues and direct reports by implementing ideas from the book, Radical Candor by Kim Scott. Isabel shares her experiences of applying these key concepts in this podcast. You can watch the author explain the key concept of radical candor at a HubSpot Inbound talk.   --------   Read the transcript   (00:00) Podcast introduction – Not Another Book Review Rhiannon Gibbs: Hello, and welcome to our second edition of Not Another Book Review, the podcast where our guests will share concepts or ideas they have read about in books and their experiences of applying those concepts in real life. Much like our approach to consultancy, theory is all well and good, but it’s the application that matters.   (00:17) Guest speaker introduction – Isabel Varey Rhiannon Gibbs: Today, I’m joined by Isabel Varey, Customer Experience Director at Stonewater Housing and founding member and co-chair of Women in Social Housing East and chair of the Chartered Institute of Housing East. Isabel, thanks for joining us. Isabel Varey: Hi Rhiannon, how are you? Rhiannon Gibbs: Good, thank you.   (00:35) Book introduction – Why Radical Candor? Rhiannon Gibbs: So, you’ve chosen to talk to us about Radical Candor by Kim Scott, which is effectively about building relationships by delivering effective feedback to your colleagues and direct reports. So we’ve had a little chat, but tell everybody that’s listening, why Radical Candor? Isabel Varey: Yes. Why Radical Candor? It’s a book that sets out how feedback is at the heart of people being good at their jobs and looks at the role of what Kim refers to is as ‘the boss’. To avoid muddling up with ...

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1

May 21, 2021 00:16:05
Episode 1: Oyindamola Sosanya - What's important to you and how to tackle problems

Episode 1: Oyindamola Sosanya - What's important to you and how to tackle problems

Learn to do better by doing less and focussing on the things that are essential to you. Also, change your perception of obstacles and reframe them as opportunities. Oyindamola Sosanya shares key takeaways and applies lessons from: Essentialism by Greg McKeown The Obstacle is the Way by Ryan Holiday Get more from Oyindamola by visiting her blog, Life thru my lens ...

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